Privacy Policy | Electric-Cal LTD

🔒 Privacy Policy

Effective Date: 10/09/2025

Business Name: Electric-Cal Ltd

Website: electric-cal.com

1. Who We Are

We are a UK-based electrical services provider offering domestic and commercial electrical work. This website is built and hosted on the Wix platform. We are committed to protecting your personal data and respecting your privacy.

2. What Data We Collect

When you visit our website or contact us, we may collect:

Your name, email address, phone number
Property address (for service visits)
Details of your enquiry or booking
IP address, browser type, and device information
Behavioural data (pages visited, time on site)

3. How We Collect Data

We collect data through:

Wix Forms – when you submit an enquiry or booking
Wix Analytics – to understand site usage and improve performance
Google Analytics – for visitor insights and traffic analysis
Tradify – for appointment scheduling
Meta Pixel (Facebook) – for advertising and remarketing
Cookies – to enhance your browsing experience

4. How We Use Your Data

We use your data to:

Respond to enquiries and provide quotes
Schedule and deliver electrical services
Send service updates or appointment reminders
Improve our website and marketing effectiveness
Comply with legal obligations

We do not sell your data or use it for unsolicited marketing.

5. Legal Basis for Processing

We process your data under the following lawful bases:

Contract: To provide services you've requested
Consent: For optional communications or marketing
Legal obligation: For tax, safety, or regulatory compliance
Legitimate interests: To improve our services and website

6. Data Sharing

We may share your data with:

Wix Website - hosting & form handling via Form submission, analytics

Google Analytics - Site traffic analysis via IP address, device/browser info

Tradify - Appointment scheduling via Name, email, service details

Meta (Facebook) - Advertising & remarketing via Site behaviour, anonymised data

All providers are required to comply with UK GDPR and have their own Data Processing Agreements in place.

7. Cookies

Our website uses cookies to:

Improve site performance
Analyse visitor behaviour
Support marketing and advertising

You can manage or disable cookies via your browser settings. A cookie banner is displayed when you first visit our site.

8. Data Retention

We retain personal data only as long as necessary:

Enquiry data: up to 12 months
Customer records: up to 7 years (for legal/tax reasons)
Analytics data: anonymised after 26 months

9. Your Rights

You have the right to:

Access your personal data
Request correction or deletion
Object to processing or withdraw consent
Lodge a complaint with the ICO (Information Commissioner’s Office)

To exercise your rights, contact us at callan.scott@electric-cal.com

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

Integrity at work.